How Is UPF Different From SPF?

We are finally at the end of summer after another season of droughts and heat waves that were unprecedented. But it isn't over. This type of weather could continue into fall. You can expect to get a little more sunlight than usual during the back-to-school season. Even after summer is officially over, you should be paying more attention to the UV index.

Your most vulnerable parts when you venture out in the sun are your extremities and face. If you are going swimming, this includes any area that is exposed by your swimwear. We're all about keeping you covered, cool, protected and not smothered. These are our top picks for doing just that.

  • Crunching the Numbers
    What is the difference between UPF and SPF?
    Sun-protection clothing is marked with a numerical ultraviolet protection factor (UPF), much like sunscreens' SPF numbers. This number shows how much ultraviolet light passes through the fabric. For example, a shirt with UPF50 will absorb or scatter 98% of ultraviolet radiation. This allows only 1/5 of the original UV light to reach your skin. SPF measures how long it takes for skin to turn red in the sun.


Because the UV index changes depending on the environment and the geography of your location, it is difficult to know how long an UPF will protect you. You can also wear regular clothing. However, darker colors and densely woven fabrics absorb more UV light than normal clothing. Sun-protective clothing is great because unlike SPF lotions, you don't have to reapply your shirt.This post was written by a professional at Boat Bitch. Whether it's hats, sunset hoodies, sun and water tops or just everyday tops, Boat Bitch Apparel will keep you looking great while on your boating excursion. The super soft, feminine cut, stretchy boating clothes will keep you in Boat Bitch style looking and feeling great all day long. Featuring UPF 50+ / SPF 50+ sun protection, moisture wicking technology, pastel colors and reinforced seams Boat Bitch apparel is the perfect fit when it comes to ladies boating clothes. Check out our clothing and accessories today!

Calvin Klein – Fashion Design And Perfumes


The word 'provocative' is an appropriate adjective that could refer to what the brand Calvin Klein is. In the world of perfumes, Calvin Klein is best known for its signature Eternity and Obsession perfumes. There is just so much about Calvin Klein that made it capable of earning its top reputation as a brand that pleases to the senses.

Calvin Richard Klein was born in 1942. Being a Jewish American, he was raised as a typical kid in the immigrant community based in the Bronx in the Big Apple (New York). The place was notably also the breeding ground for other popular fashion designers of this generation like Ralph Lauren and Robert Denning.

In 1968, Mr. Klein founded his coat business. From there, the company called Calvin Klein Inc emerged. During the 1970s, the popularity of Calvin Klein brand shot up with the launch to the market of Calvin Klein jeans.

The very stylish casual denims helped elevate Mr. Klein into a popular designer status. The feat was backed by an impressive and very aggressive advertising scheme that helped further make Calvin Klein popular and successful.

In the 1980s, Calvin Klein further diversified and expanded into developing and selling other products other than what it already had. In 1982, Calvin Klein earned the reputation of coming out with under wears that impress.

The designer house dissolved the existing boundaries that distinguish bikinis for men and for women. Specifically, the design of the masculine underwear were integrated and applied to the design of underwear for women, the result, an overwhelming fascination.

As for the perfumes, the trademark Calvin Klein names strived to mark distinction. As always, the brand lived to its reputation of being innovative and at the same time different.

Eternity and Obsession, as mentioned, were among the company's headliners when it came to fragrances. CK Be and CK One were also formulated and were made popular as both genders heavily patronized the fragrances.

Calvin Klein fragrances is continually striving to launch more scents and further get a bigger pie of the overall perfumes market globally. As a matter of fact, Calvin Klein's perfumes line is aggressively taking more initiatives and is aiming to further lure more consumers.

Among the more popular initiatives is the quest to launch a wider line of Calvin Klein perfumes for men, which is a segment that has brought in a significant amount of revenue to the company. Calvin Klein MAN is so far the latest perfume line that is expected to bear better income and sales to the company's perfume business.

On top of it all, Calvin Klein is also aggressive in its strategies in other sectors of the business. The company's accessories and fashion operations are showing off signs and manifestations of bullishness. Just like the lines of underwear, jeans and perfumes, Calvin Klein hopes the businesses would be as successful.

Truly, Calvin Klein is undoubtedly one of the most popular and top brands of perfumes and clothing. The brand has elevated its namesake source, designer Calvin Klein into the iconic status in the world of fashion.

Tips For Perfect Prom


Prom night is your no less than your personal walk down the red carpet or equivalent of fashion show or the Oscars, and at this important moment you just want look no less than perfect.

This means you have to take care of everything that?s part of your look, that?s entire ensemble from make up that includes pedicure, manicure, hairstyle, accessories like purse, shoes, jewelry and the most important of all is your prom dress as it is the main highlight, everything else need minor detailing.

Tips for Selecting Prom Dresses

  • The most important aspect of selecting a dress is comfort, are you comfortable wearing a particular dress, does that dress fits you; even though a dress looks great you should try and these two questions as later you might regret buying a dress that is a misfit or you are not comfortable with.
  • Try and select a dress that reflects you, your style. You can select a prom dress from varied styles like two piece prom dress, long prom dresses, short prom dresses and many are there, and it is just the matter of your choice ? and more so your style.
  • Color of your prom dress is a very important factor for selecting a dress, black is considered be the favorite in prom, but my suggestion would be select a color that suits your skin tone and a color that you are comfortable wearing and it also serves one more purpose you will be any other prom girl in crowd.
  • Don?t go overboard with the thought of trying to get distinguished from crowd because in the end you might end up out of the crowd, try to select a dress that really not loud, I think that says it all.
  • Don?t hesitate to visit other dress section like cocktail or so if you were not able to find your perfect dress in prom section, you never know what you will end up in these sections.

Tips for selecting Accessories

  • Selecting accessories is another important task, as accessories complement your dress. So if your dress is little sober or understated you can use can make it look more exiting by adding interesting accessories, If you have a glam gown with lots of sequins, beads, color, etc., go easy on accessorizing.
  • A purse or a clutch is a must, as it adds extra character in your presence. Anything beaded, sequined, or jeweled is perfect.
  • Jewelry completes the look, select ear rings or rings or necklace based on your dress again, as jewelry is to compliment your dress like with a boat or halter neckline, forgo the necklace and don pretty earrings, bracelets, and/or rings. With a strapless or skinny-strap style, you can go with a simple choker or drop necklace. A deep V neck is stunning with a long plunging lariat or short delicate choker.

Tips for selecting Shoes

  • Shoes are a major factor in your look, Heals are in, but if you?re not comfortable with it flats are an alternative, totally depending on your comfort, because you don?t want to be walking in pain on that most important event. Color of your shoe must be complimenting your prom dress and style.
  • Certain prom dress requires certain shoes. If your dress is short, low to medium-high heels are best. Low kitten heels to medium-high are great with mid-length skirts. Something ankle-length requires funky mules or backless heels. A floor-grazing gown is best with open-toe sling backs or stilettos.

So start your prom preparations by buying prom dresses.

Yves Saint Laurent Clothing


Yves Saint Laurent, YSL a popular fashion house of luxury clothing was started by Yves Saint Laurent and his co-worker Pierre Berge. After the death of Yves Saint Laurent in 2008, Stefano Pilati joined in as a chief designer.

Yves Saint Laurent brand was established in the year 1962. In between 1960-70, the brand offered the range of collection that included safari jackets for men and women, tight pants, long boots which had a typical Beatnik look (anti-materialistic lifestyle). It focused on creating the popular classic tuxedo suit especially for women called the Le Smoking, in the year 1966. He had a huge collection of memorable designs Pop Art, Ballet Russes, Picasso, and Chinese, with this he brought back the fashion of 1920?s, 30?s, 40?s of designing the silhouettes. In 1966, he popularized ready-to-wear collection in order to liberalize fashion and he started Rive Gauche and Rive Gauche boutique.

In 1993, Yves St. Laurent sold its fashion house to Sanofi, a pharmaceutical company for around $600,000,000. After designing three collections, by Alber Elbaz in 1998-99, Gucci took over the YSL brand, for which he suggested Tom Ford to design the ready-to-wear range while YSL was engaged to design the haute couture range.

He was the first person in the fashion industry to introduce blacks for modeling his collection in fashion shows. Yves St. Laurent fashion clothing is highly recognized for its exceptional and modern elegance seen in his creation. Yves St. Laurent clothing specifically for women included a male range like the blazer, the leather jacket, the tuxedo, the pant suit etc?.

Finally in the year 2002, during which YSL was suffering with poor health, depression, got in habit of consuming alcohol, drugs, and the intolerable criticisms for the designs by YSL due to which Saint-Laurent decided wind up the couture house of YSL. Presently, the YSL brand survives under the Gucci Group, which is YSL?s parent company. Where as Tom Ford left YSL in the year 2004 and Stefano Pilati still directs and designs the pret-a-porter fashion label, which is a French style rather than the sexy image the Tom Ford had created.

For online shopping of Yves Saint Laurent fashion clothes and accessories, YSL redesigned their brand website which allows the US customers to buy men?s and women?s fashion clothes, ready-to-wear, fashionable accessories, shoes, leather goods and popular items online. YSL unique which is ?Tribute? bags and shoes are highly in demand in the international market. People who are brand conscious get a variety of selection but however the number of items under this section are quite limited. There are online exclusive stores of the YSL brand.

The fashion clothes of YSL brand are designed for both men and women who give their freedom more priority and this feeling can be reflected through their clothing and dressing where YSL has managed to design clothes that are elegant and reflect confidence and assurance. Men on the other hand usually nonconformist appearance and reveal the different concepts of their personality in fashionable and emotional way.

YSL presently operates 63 stores directly along with the flagship store in Paris, London, Milan, New York, Hong Kong and Tokyo. The Yves Saint Laurent brand in available in the most popular and prestigious stores of the world.

Using Makeup To Camouflage Face Shape


Well, next time you see one, just walk towards them complement them and ask them where did they do their hair or where did they buy their clothes or how do they do their make up ?

There is nothing to be shy about approaching them. This is how we learn. They will willingly tell you because number 1, they have been praised for their good and to maintain the nice feeling, they will share their secrets with you.

Now, can you look good all the time or at any time of the day? Of course you can, all of us can. Remember, all of us are born good looking. All you need to do is understand yourself, analysis your face shape, your body shape your skin tone coloring and then you enhance your best features and camouflage you?re not so good features with makeup or dressing or accessories.

Let?s start with your face shape. There are various face shapes ? round, square, rectangle, triangular, oval, pear, diamond, triangle and many more fancy names. I am not going to confuse you but to get you to know your face shape easily. How to do this? Well, continue reading this article.

Focus on the lower part of your face which is from the end of your ear loop down to your jaw.

Look into the mirror and ask yourself, does your jaw line look soft with curves or angular with angles?
Is your face long and narrow or wide and short?

Answer to question 1;

Soft with curves jaw line
Wear your jewelleries such as earrings, necklace, eyewear, hairstyles, and necklines in curve lines. Complement with your curve jaw line, do not conflict with your jaw line because this will make you look very rounded.

Angular with angles
Wear your jewelleries such as earrings, necklace, eyewear, hairstyles, and necklines in angular lines. Complement with your angular jaw line, do not conflict with your jaw line because this will make you look very angular.

Answer to question 2;
Long and narrow face
Fringe will look lovely on you.

Wide and short face
Show off your forehead; do not cover them with fringe because this will make your face looking shorter. Eventually, people have to search for your eyes.

Next you look at the bridge of your nose. For those with long bridge nose, you can either camouflage with slightly darker foundation or loose powder. But you must avoid centre parting hairstyle. Apply some dark colors on the nostril area and darken the centre of your nose.

If you have very square jaw line, use a darker foundation or concealer and shade the side of your jaw to give an impression of a curve jaw line.

Nevertheless, I strongly recommend you to not to do so much camouflage, but to enhance your better features and nobody will even notice your flaw.

Show Nittany Lion Pride With Penn State Apparel And Penn State Gifts


WE ARE!! PENN STATE!! There is no other pride like Nittany Lion pride. Who hasn?t seen the ever-present Penn State sweatshirt proudly worn in one?s home when not in Pennsylvania?! Everybody wants Penn State apparel to show their enthusiasm for such a fabulous school, and there are many items available in addition to the well-known sweatshirts.

There is a great deal of variety in Penn State apparel including t-shirts, sweats, hats, jackets, and much more; and they come in women?s, men?s, and even children?s and babies? sizes. Different logo styles and colors are available for many items, and on the clothing, specific teams can be noted (it is not just all about the football, although who can resist that?). Every team logo from soccer and baseball to basketball and lacrosse are available on clothing items; and don?t forget to commemorate the Capital One Bowl Champions and the Women?s Volleyball Champions with Penn State apparel and merchandise! Also available for a great Penn State gift for a favorite athlete is Under Armour active wear with PSU logos.

There are also countless other Penn State gifts and home d?cor offered. A great gift for a Penn State fan, young or old, could be a Penn State blanket, rug, book, or CD. There are also collectibles, flags, and glassware: perfect Penn State gifts for someone?s home or office. For the Penn Stater who has everything, how about a cheerleading outfit, football jersey, or PSU bandana for their dog as the ideal gift? Having a party for a Penn State alumni reunion or tailgate? Merchandise including paper products, grill accessories, party lights, and even food items are available for a great themed event. Throw in some party favors for guests with some decals, magnets, and key chains for a fun takeaway.

The list of options is endless for Penn State apparel and Penn State gifts for Nittany Lion fans. Showing Penn State pride with merchandise and clothing is fun for men, women and children. Look for high quality, authentic Penn State apparel and products to express zeal for PSU.

Buy Reasonable Sarees & Salwar Kameez Online


India is actually wealthy in modern culture and traditions in which the inventive clothing and the outfits receive much more accepting time frame. Women and attractiveness are usually two factors that will never be distinguished. Sarees are usually named as a possible everlasting unit. Salwar kameez are ideal for every age group women. Almost all the girls adore to dress in sarees and salwar kameez on just about any events; they work extremely well as everyday informal wear as well. Sarees make a girl appear rich but still cultural. Salwar kameez suits are usually the best known clothing amid women from just about all the nations around the globe. Bharat Plaza is the major worldwide established fashionable cultural internet shopping outlet for classic sarees as well as salwar kameez. Designer Indian sarees and salwar kameezes are invariably well-liked as well as ideal outfits for girls. In recent times, the designer Indian saree has designed to adjust to the changing lifestyle and liking connected with its wearer. Although the modern western outfit will be attaining recognition, however Indian saree nevertheless grips their base firmly. Saree is widely seen as the most magnificent, stylish and even innovative wear even now. From glowing silks and spouting chiffons and crepes, to trendy georgettes accessible in dazzling hues and embellished with the most extravagant embroidering work, designer saree is the most powerful items you can feel. In addition, it seems stunning on all age groups women. One more well-liked Indian dress in is salwaar kameez that is obtainable in endless intriguing fabric elements, styles and shades, this fantastic outfit is also a preferred item in almost any girls outfit. Just about every girl has a unique as well as extremely outstanding susceptibility connected with style. Still you should cluster appropriately for the precise event. Normally salwar kameez suit having heavy embroidery is best bet for virtually any occasion and that could be taken through any cloth outlets. Such salwar kameezes could be used for events or formal parties. Although salwar kameezes having much less embellishment work could be worn out for various other festivals or for other get- together. For casual occasions you may choose ordinary good salwar kameezes. Nowadays shopping has become consistently easy through nearby retail stores and internet shopping websites. The hastening everyday living and chaotic day's work creates common people purchasing straightforward by online buying. Via shopping online it is possible to match up value of almost all items, check out reviews which enable you to pay out at your comfort by means of credit cards. Over the internet masses associated with women keeps rising every day for getting the various kinds of apparel additionally they will not just check out one shopping website yet try opening various websites to find out their preferred outfits in the hottest variations as well as brands. Bharat Plaza, the major cultural Indian online store provides all types of beautiful sarees and salwar kameez. We have the greatest range of affluent Indian sarees as well as salwar kameez. At Bharat Plaza, you can avail best exclusive, special range at reasonable prices.

Sexy Costumes


Sexy costumes can carry an original dimension to your relationship that you have never thought of before. Adult Halloween sexy costumes are a good treat every night of the year, not just at Halloween or to Halloween parties. Costumes are not just for kids any longer, they are surely not just for October - dressing up, and performance with your husband, wife or lover is a great way to connect in your relationship and have an exclusive experience in its place of the usual bedroom routine.

The sexy costumes feature that would almost certainly be rated number one for sexy Halloween costumes is showing a bit of skin. Plunging necklines, naked midriffs, and small skirts that show lots of leg are the model for most flirtatious costumes. Form-fitting costumes also rated high in terms of appeal. Closely fitting suits, skirts, and tops can be very sexy Costumes even if they do not make known a lot of skin. This is one of the great news for women, who want to appear attractive without wearing something too revealing. Even though you do not have the ideal body, fitted costumes tends to be more flattering than baggy, loose-fitting ensembles.

People like to sense sexy, exotic and erotic. Some women wish trashy lingerie or slutty lingerie. Other women like lingerie that is more stylish and advanced, like French lingerie. No issue what underwear, undergarments, or base garments a woman wears, she can experience pretty, cute, or naughty depending on the way of costume, bra, corset or other unmentionables. A woman does not have to dress like a prostitute or streetwalker to sense sexy. There are new styles of sexy dresses and outfits existing for buying online now than there has ever been before on the internet. There is also a huge collection of intimates in plus sizes for BBW (big beautiful women). Sexy lingerie can help out you feel pretty when you feel fat and lazy and this boost in self-esteem can do superb things for your love life, opening lines of message that have been untapped between you and your partner. Some people feel uncomfortable to play role-playing games, they sense like dressing up in costumes and acting out a fantasy is a craze or incredible to be unseen and feeling guilty about. You possibly do not want to show it to the neighborhood or post detailed pictures on your blog, but done in a loving way among partners it is a big sexy way to improve your romantic life with your partner. With the great selection of leather lingerie offered, you can get as wayward as you want or stay tame and cute in your costume and outfit up fantasy play.

You can spark your relation and your mind by appealing in forplay with your spouse while one or both of you dress in sexy costumes. Edify him a lesson as a sexy tutor - bring a special brand of nookie cookies as a sexy Girl Scout - do a sexy dance as a belly performer - tend to one another as a sexy nurse or a sexy doctor. Your outfit is just the start of the game. You can put on your dress early in the day and play the part of the Girl Scout or nurse or teacher all day long, heightening the thrill until the sunset when you go to bed. The probable stories and fantasies limited only by your imagination and your partner's mind. Sexy costumes and lingerie for an enthralled evening of romance and makes deem and a full line of lingerie costumes for the fun and idealistic at heart.

Metamorphosis Of Ethnic Roman Costumes


History permeates every corner of the ancient city of Rome known as the eternal city. Their culture is the basis for todays society, culture and fashion. Much of the Roman clothing culture is based on the Greek fashion. They were also influenced by the Egyptians during the middle of 200 BC, but later on they developed their own clothing style, known as the Roman Clothing. To Romans, clothing was not just a means of covering their body, but it was highly symbolic exhibiting an indication of their class, social status, age gender, and occupation. They wanted to depict everyone around them; and to the rest of the world, what their place was in the society. It varied in color, style, and adornments indicating the persons position in the Empire. In the later years, these garments became appealing garments for the modern fashion aficionados. As time slipped, there was progress in the weaving methods, but the basic pattern of garments remained the same.

Traditional Roman Closet: Tunics and Togas:

Ancient Romans wore two types of basic garments, tunics and togas. Tunics were informal and indoor costumes, while togas were official and outdoor costumes. Both were made of spun wool. Tunic was comfortable for working and moving around indoors. Mostly white in color, the tunic was often undyed, and unadorned. Still, the upper class people wore tunics with some decorations so as to distinguish themselves from the slaves. Togas were adopted from the Greek fashion. It was an important garment and an indication of roman citizenship. No foreigner was allowed to wear a toga though he lived in Italy or Rome. Toga was the official garment of both men and woman of Rome. Later the trend changed, and togas were worn only by male Roman citizens.

Mens Clothing:

Men wore a tunic both at home and when they went out. Similar in appearance to a long tee-shirt, the type of tunic differed from one class to another. The tunic worn by common people, herdsmen and slaves was made of coarse cloth and was usually dark in color. Patricians wore white color tunic made of wool or linen. Magistrates wore the tunic called augusticlavia, senators wore it with broad strips called tunica laticlavia, and shorter tunics were worn by the military people. During special occasions, they covered the tunic with a white wool coat called toga. It was square or rectangular in shape and was draped around the body. The toga was an indication of the social status of the person. Togas of consuls and senators were edged with purple. Emperors togas were completely purple. Black ones were worn during mourning. Romans did not wear trousers, but later on they used one while they were hunting or riding called Gallic bracae. It was also worn by the soldiers for warmth.

Roman Woman:

Womens clothing was very simple and lacked luxury and exquisite elegance. They did not have distinctions in clothing like men that would indicate their social status. Their only distinction was the stolas which was worn only by married compensate with this, they relayed more on hair styles and jewellery. Roman women also wore a tunic which was usually of knee length. Over this, they draped a stola which was a long dress from neck to ankle, with a belt around the waist. The stola was usually white, grey, or brown in color and all married woman were entitled to wear it. When they went out, they covered themselves around the shoulders and arm with a shawl called pallium and also covered their head with its edge. Covering their head was customary for every Roman woman when they go in public. Initially, togas were considered as official wears of both men and women. During the time of republic, togas were worn only by men. However, a certain category of women, Roman prostitutes ironically wore togas to indicate their lower status in the society.

Copyright ? 2008

Here Comes The Sun?evans Summer 2008 Collection Launches


Essential, affordable summer looks and plus size styling are the key elements of the Evans Summer 2008 collection, which showcase all the latest trends for the season to ensure you walk from beach to bar with confidence and style.

For poolside chic there is a fantastic selection of shorts, kaftans and cover-ups and the plus size swimwear collection includes two piece sets and costumes that all offer excellent support, combined with flattering designs and colours that are available from a size 14-32 in standard and fuller fitting swimwear cups.

Everyone needs a statement summer dress and Evans has a great range, from one shoulder and empire line to an elegant flowing maxi dress in beautiful chiffon, dip-dye, ditsy floral or ethnic prints. Colours include rich pinks, corals, vibrant yellows and dazzling oceanic blues.

If you are looking for something to create a longer line look there is the tailored wide leg trouser that looks great teamed with a lightweight boyfriend blazer and a peep-toe high platform shoe or patent wedge which are both available in wider fitting styles from size four to ten.

In addition Evans has a beautiful collection of jewellery, sunglasses and accessories to complement every outfit. There are cute patent clutch bags, colourful soft leather shoulder bags, embellished Grecian leather sandals and waist belts as well statement jewellery pieces that include Indian inspired bracelets and cuffs, earrings and necklaces.

So whether you are looking for an outfit for a holiday, work or wedding, Evans has all the fashion solutions and hottest trends to help you achieve your summer wardrobe wish list.

The evans summer collection is available from the end of April in selected Evans stores and online at .